Alex Kerber — Stockholm
CTO / Creative
I design and build digital products that people actually care about. 20+ years of making the complex feel simple.
Available for projects — 2026

About
The CTO who
actually designs
Self-taught developer/hacker since childhood, formally trained designer at Berghs School of Communication. That combination has defined my entire career: I think in systems, I obsess over pixels and I ship the thing myself.
Over 20 years at the intersection of creative direction and technical execution. CTO at Nova Circle and Yaytrade (zero to IPO), Creative Technologist at Marks & Spencer, UX & UI Lead at DICE/EA Games. From fast-moving startups to global enterprises, I've built the products, led the teams and set the technical direction.
Currently building at the frontier of AI-native experiences. Obsessed with typography, architecture, music and the space where technology becomes invisible.
Years
Projects
Countries
Selected Work
Work that
speaks for itself
Reason Studios
Music Software Legends
Carnegie Fonder
Digital Investment Platform
Marks & Spencer
E-Commerce Reinvention
StayAt
Apartment Hotels, Digitized
Yaytrade / Refine Group
Circular Fashion at Scale
Experience
The long
game
StarDust Meet
2025 — PresentCo-founder
Nova Circle
2023 — 2024CTO / Creative
Intravisory
2021 — 2025CTO / Co-founder
Yaytrade / Refine Group
2016 — 2021CTO / Partner
Nectima
2017 — 2018CTO / Partner
Under (Sunny at Sea)
2015 — 2017Creative Technologist / Partner
Marks & Spencer
2013 — 2014Senior Art Director / Creative Technologist
Saturate
2011 — 2013Creative Technologist / Co-founder
Alex Kerber
2007 — PresentCTO / Creative
DICE (EA)
2008 — 2009GUI Designer
Lowe Brindfors (MullenLowe)
2006 — 2007Web Designer / Developer
Starring
2005 — 2006Web Designer / Developer
Spray
2005Web Art Director / Developer
Propellerhead Software
2002 — 2003Interface Designer / UI
Berghs School of Communication
2003 — 2005Diploma, Graphic Design
Services
How I can
help you
Product Design
From blank canvas to shipped product. I design experiences that users remember and businesses measure.
UX Strategy
Research-driven strategies that cut through assumptions. I find the real problems, then solve them elegantly.
Creative & Tech Strategy
The rare bridge between boardroom vision and production code. I speak both languages fluently.
LLM & AI Integration
Building intelligent, AI-native experiences that actually work. Not just chatbots — real product intelligence.
Frontend & Full-Stack
Cutting-edge web development. Performance-obsessed, pixel-perfect, built to scale.
Team Leadership
I build teams that ship. Cross-functional, high-trust, low-ego environments where great work happens.